TIRF undertakes approximately 30 projects each year focused on behaviours that create risk on the road and which play a role in the majority of road crashes.

Our projects aim to measure the prevalence of risk-taking and characteristics of these road users to increase understanding of specific problems.


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TIRF partnered with Diageo North America to establish the Impaired Driving Coalition of Canada (IDCC).[...]

Last updated: August 16, 2022

The Traffic Injury Research Foundation (TIRF) has launched a GDL Framework Safety Center. This new,[...]

Last updated: October 19, 2018

The Traffic Injury Research Foundation (TIRF) has released a new report on the Status of[...]

Last updated: December 7, 2018

Every year, donations to the Traffic Injury Research Foundation (TIRF) support charitable services that help[...]
The Traffic Injury Research Foundation (TIRF) has received funding from the Toyota Canada Foundation to[...]

Last updated: September 15, 2019

The Traffic Injury Research Foundation (TIRF), with its Drop It And Drive® (DIAD) education program,[...]

Last updated: October 28, 2021

An award-winning, interactive distracted driving prevention program for youth, communities, and workplaces.

TIRF’s research & educational tools support the work of communities across Canada.

Your donations & our work enable them to spend less time looking for answers & more time developing & implementing road safety strategies.